In the midst of the postseason fervor, the Dallas Stars are championing more than just victories on the ice; they’re scoring big in community outreach, particularly in Mexico City, where Al Montoya, the Dallas Stars Vice President of Cultural Growth and Strategy and the first Cuban-American to grace the NHL, is spearheading initiatives to broaden the game’s reach, as their flagship effort.
a Learn to Play program, is making waves in the Mexican capital, with 50 children aged four to ten being introduced to the sport over a six-week span, thanks to a collaboration with the National Hockey League, highlighting their commitment to spreading the love of hockey; closer to home, partnerships with organizations like the Boys & Girls Club of Greater Dallas are yielding impressive results through the Future Stars initiative, bringing hockey to schools and facilities across the region, which started with two locations in 2023 and has now blossomed to nine in 2024.
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with support and equipment flowing in for weekly youth hockey programs in underserved areas, while as the Stars battle it out in the second round of the Stanley Cup Playoffs against the Colorado Avalanche, the spotlight on the team translates to increased engagement and support for community endeavors, with fundraising efforts like the 50/50 raffle at home games thriving, and half of the jackpot proceeds benefiting the Dallas Stars Foundation, fueling initiatives in youth hockey, community engagement, and health and education, enriching the lives of North Texans far beyond the rink.
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